This logo we designed for return2earth really pushes the ‘investment’ side and the environmental aspect of the business to the maximum.
Each element is symbolic of some part of the brand, the ‘tree of business’ as we like to call it, is made up of an arrow resembling the investment of the members as its’ trunk.
Then at the top are the leaves and branches which symbolise the members and the network that they create, and as a whole the icon is a symbol of growth and the building of something that lasts!
The logo has an added concept… …the tree is seasonal, and changes depending upon the time of year…
…once again pushing how connected the brand is to the earth.
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