10 Oct 2011
Heady days at the Chichester Design office – we’ve been busy trying out the new Google Analytics Real-Time. “What’s so exciting about that?” I hear everybody say? Well, in short, it’s a tool that helps paint a clearer, quicker picture of return on investment on business websites.
With Google Analytics Real-Time plugged into a business website, the impact of any piece of digital marketing, whether it’s the uploading of a business blog or a web video, social media activity, or the hosting of a live event, such as a webinar, can be instantly tracked.
I think this immediate …
18 Jul 2011
“More shoppers trust the internet than TV” – now here’s a fascinating statement. It is the title of an article I read the other day which talks about how the internet is revolutionising the way in which we shop. I also think that it has a direct impact on how small businesses set out their online stall.
So why do we supposedly trust the internet over TV when it comes to parting with our hard-earned cash? Well, the article argues that the internet gives us more control. It gives us more time to consider products, research them and get price …
07 Jul 2011
The big news this week is undoubtedly the launch of Google+, Google’s answer to Facebook. This is Google’s third attempt at a social network and all eyes are watching to see if the company can spear its own Moby Dick. Whatever happens, the move underlines the role of social media in our society, both from a personal point of view and professionally, by which I mean for businesses.
Browse the web or pick up a paper and you can read about the details of Google+, its services and its features, and I’ll certainly be keeping a close eye on it in the …
02 Sep 2010
Web design and development is our speciality, but we also offer a wide range of complementary services. However, finding the space and time to explain what the likes of web hosting, digital marketing, Google AdWords and social media optimisation are isn’t always easy.
So, that’s why I’ve created the Chichester Design What We Do series. Using our blog, I’m going to describe these services in a bit more detail so that you will be able to better understand how they can benefit your business. First up is social media optimisation.
Social media is no longer merely the preserve …