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Chichester Design cooks up a new online presence for thefoodpeople

12 Apr 2012

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Client profile time again on the Chichester Design blog. We’ve recently completed a new business website for thefoodpeople, a food ideas and food trends company based in Chichester.

thefoodpeople are food experts who provide food ideas and food trends to a host of leading international retail and commercial food companies, such as Heinz, Waitrose, Sainsbury’s, Nestle and Dr Oetker, and they commissioned us to redesign their website. Check out their Food Safari – everyone in the office is jealous!

Working with an existing logo, we redesigned thefoodpeople website, which included brand new copy (both on-page and SEO), and created …

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Google Trends and the path to high-quality, search-friendly content

28 Feb 2012

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“High-quality, search-friendly content allows businesses to populate their sites with keywords and valuable information, and is important to search success” – I posted this at the end of last year and a few people have asked me, “OK, where do I start if I want this high-quality, search-friendly content?”  Well, Google Trends is one starting point.

Using the right keywords is hugely important when creating or developing a business website – you want to use the words that bring the most traffic – and Google Trends can help you work out which words are the key ones. Armed with a …

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Chichester Design serves up a new website for the Old Post Office

04 Nov 2011

It has been a while since we’ve posted a client profile on the Chichester Design blog, so this week I’m doing just that. We’ve recently completed a new website for the Old Post Office, a bar and restaurant in Wallingford, Oxfordshire.

This was a great project to work on, not least because we worked with a very nice people at the Oakman Inn Group. The company has spent a lot of time and effort refurbishing this pub, turning it into a very desirable destination, as you can see from the photos on the site, and they wanted to update …

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Infographics: painting a clearer picture of business

31 May 2011

Information: there’s plenty of it about nowadays, perhaps too much. I think separating the wheat from the chaff is fast becoming an essential life skill in our digital age. Equally as important, as a business, is how you present a wealth of data in a format that will appeal to consumers with notoriously low attention spans and will fit into a limited space. This is where infographics come in.
Infographics are fast becoming the way to present a large amount of key information in a small space, such as on a business website or in a brochure. I think it …

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Chichester Design: the secret to website success

26 Jan 2011

I read an interesting article in the Guardian the other day that made me think I should get back to basics on the Chichester Design blog – what makes a good business website. I think every business is aware that it must have an online presence in today’s market, but we’ve come to a point where a static website just doesn’t cut the mustard.

One of the tips for creating a successful website mentioned in the article is to regularly update your website content and it’s one I think is worth flagging up. Adding fresh content will keep visitors coming …

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