Chichester Design

It’s the season of peace and understanding, and I want to focus on understanding. Understanding how to better engage and market to potential clients when creating a new business website to be exact. Google Ad Planner helps provide this insight.

Just as important as having a business website properly designed and built is ensuring that the content is properly advertised. And when I mean properly advertised, I mean making sure that it is targeted at the correct audience. No one wants to waste their money, using Google AdWords or any other means, on mis-targeted online advertising. This is where Google …

2011 has been a busy year for business web development, not least as Facebook and Google have locked horns over key bits of cyber turf. However, the recent launch of Google Verbatim and its role in terms of business website SEO may have slipped under the mainstream radar.

I like to keep an eye on all things Google when I get a spare minute or two at my Chichester Design desk and I think the value of
Google Verbatim for business websites is well worth highlighting. It allows business website owners to see how well their site is truly …

Another week, another Google business application launch. I talked about the unveiling of Google Analytics Real-Time and what it means for tracking business website performance in October and this week, the company has announced the introduction of Google+ Business Pages.

This move comes as no surprise (the only surprise perhaps being that it hadn’t happened sooner) as Google continues in its attempt to create a social network on the scale of Facebook. The extension of Google+ Pages to include business pages sees the search engine giant expand its battle with its rival.

And why wouldn’t Google want to replicate the …

It has been a while since we’ve posted a client profile on the Chichester Design blog, so this week I’m doing just that. We’ve recently completed a new website for the Old Post Office, a bar and restaurant in Wallingford, Oxfordshire.

This was a great project to work on, not least because we worked with a very nice people at the Oakman Inn Group. The company has spent a lot of time and effort refurbishing this pub, turning it into a very desirable destination, as you can see from the photos on the site, and they wanted to update …

Heady days at the Chichester Design office – we’ve been busy trying out the new Google Analytics Real-Time. “What’s so exciting about that?” I hear everybody say? Well, in short, it’s a tool that helps paint a clearer, quicker picture of return on investment on business websites.

With Google Analytics Real-Time plugged into a business website, the impact of any piece of digital marketing, whether it’s the uploading of a business blog or a web video, social media activity, or the hosting of a live event, such as a webinar, can be instantly tracked.

I think this immediate …