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Football – showing off the power of social media marketing?

15 Aug 2011

The new football season has begun and I think something we can look forward to is more social media madness from players – Twitter seems the favourite means of getting in trouble. While footballers can be largely excused for poor social media etiquette, businesses can’t.

Chidesign Twitter on the iPad

In recent weeks, I’ve mentioned a number of new website design projects, including live website moderation company disc.cuss.it,  domestic and commercial fencing firm Knight Fencing and engineering company Formaplex, and social
media optimisation
is at the heart of all of them.

Get the social media marketing strategy correct and it will reap many …

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Character building! Chichester Design gets to the crux of character branding

07 Oct 2009

Optimus Prime - AKA BenWe all have our favourite cartoon characters, usually stemming from our childhood or, if you’re a big softy like me, you’re still vulnerable to new cute and squishy fads and fancies.

I love Winnie the Pooh and his friends, particularly Eeyore who bears a striking resemblance to my own personality at times but is loyal to his friends in the Hundred Acre Wood to the end. I am also quite fond of Hello Kitty, who I first loved as a small girl and am now over the moon to see she is reining as Queen of Kitsch these days, and …

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