Chichester Design

2011 has been a busy year for business web development, not least as Facebook and Google have locked horns over key bits of cyber turf. However, the recent launch of Google Verbatim and its role in terms of business website SEO may have slipped under the mainstream radar.

I like to keep an eye on all things Google when I get a spare minute or two at my Chichester Design desk and I think the value of
Google Verbatim for business websites is well worth highlighting. It allows business website owners to see how well their site is truly …

I’ve been keeping my eye on developments in the social media world this week and I see that Mr Facebook, Mark Zuckerberg, has introduced a new subscribe tool to his network. There’s potential for businesses in this I think.

Facebook’s subscribe button is a clever response to Google+ Circle and a shot across the bow of Twitter – it allows a user to follow anybody’s or any company’s public updates regardless of whether they are Facebook friends. I think this opens another social media optimisation opportunity for businesses.

Companies already use Facebook local business pages and targeted advertising to market …

I haven’t posted much on web videos for a while, but a recently completed project for live website moderation company dis.cuss.it is the perfect opportunity to put this right. We designed and built a web video to demonstrate this client’s core
product.

The animated HD web video on the homepage gives a simple introduction to the company’s live website moderation tool, conveying key information in an engaging way in a short space of time. This web video was created on the Vimeo
channel and the same can be done using YouTube. Which is best? Find out here.

Speed and …

It’s client profile time again on the Chichester Design blog, which gives me the chance to point you towards our brand new portfolio page – simple, straightforward and full of the key info. We’ve also got a new team page up as well, with photos and everything.

Online sunglasses retailer EODiwear came to us with a brief to give them a dynamic web presence that would reflect the style and standard of the eyewear they sell. They specialise in heavy-duty, high-standard sunglasses which are designed to see some action, and survive it.

One of the first things we did was …

Following on from my post on the growth of Facebook company pages and the use of this social network as a business marketing tool, I want to discuss digital marketing in a bit more detail.

Search engine optimisation and social media marketing, which I talked about in relation to Facebook company pages, are elements of digital marketing, which is essentially marketing carried out on the web. As you can imagine, this type of marketing is becoming increasingly important as more and more business is carried out online.

You can read more about search engine optimisation and social media marketing in …