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WineBeerExpress.com pilot live wine tasting on Twitter

06 Mar 2009

twitter__what_are_you_doing_-3With our help, WineBeerExpress.com recently launched their new e-commerce website and they were thinking of an innovative and effective way to publicise their brand in the present economic conditions.

Chichester Design came to the rescue and suggested that they jump on the social media band wagon and hold an online wine tasting event, live on Twitter. The main idea was to raise brand awareness for WineBeerExpress.com online and via word of mouth through social media and eventually increase website traffic and conversions.

WineBeerExpress.com were sold on the idea that a Live Taste and Tweet would be a great way to …

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What social media can do for you, the customer

10 Feb 2009

When it comes to the crunch it doesn’t matter whether the product being sold is wine and beer or a fab new way of natural navigation using the sun, moon and stars, social media most definitely has its uses for the customer as well as the retailer.

During a time of such financial uncertainty, it is important for businesses to engage with their customers and get a real insight into their thoughts and feelings. There were 581 million of you making the most of social media outlets at the end of last year, and this figure is rising each day …

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