04 Nov 2011
It has been a while since we’ve posted a client profile on the Chichester Design blog, so this week I’m doing just that. We’ve recently completed a new website for the Old Post Office, a bar and restaurant in Wallingford, Oxfordshire.
This was a great project to work on, not least because we worked with a very nice people at the Oakman Inn Group. The company has spent a lot of time and effort refurbishing this pub, turning it into a very desirable destination, as you can see from the photos on the site, and they wanted to update …
10 Oct 2011
Heady days at the Chichester Design office – we’ve been busy trying out the new Google Analytics Real-Time. “What’s so exciting about that?” I hear everybody say? Well, in short, it’s a tool that helps paint a clearer, quicker picture of return on investment on business websites.
With Google Analytics Real-Time plugged into a business website, the impact of any piece of digital marketing, whether it’s the uploading of a business blog or a web video, social media activity, or the hosting of a live event, such as a webinar, can be instantly tracked.
I think this immediate …
03 Oct 2011
I’ve been keeping my eye on developments in the social media world this week and I see that Mr Facebook, Mark Zuckerberg, has introduced a new subscribe tool to his network. There’s potential for businesses in this I think.
Facebook’s subscribe button is a clever response to Google+ Circle and a shot across the bow of Twitter – it allows a user to follow anybody’s or any company’s public updates regardless of whether they are Facebook friends. I think this opens another social media optimisation opportunity for businesses.
Companies already use Facebook local business pages and targeted advertising to market …
23 Sep 2011
I talked about Google’s initial roll out of Google+ back in July and now the search engine giant has given its social network to the masses, announcing its public launch last week. It’s time to sit back and see if it can take on Facebook.
That’s the big question. Can it give the mighty Zuckerberg creation a run for its money or will it be another damp squib like Google Buzz or Google Orkut? Google are claiming that its 12-week invitation-only trial attracted more than 20 million souls, which is a tidy amount. However, given its track record, I don’t …
15 Jul 2011
Buying online – I’ve blogged recently about how we trust the internet more than we do the TV – but this time it’s a different aspect of e-commerce that’s on my mind. The launch of Google Wallet has got me thinking about mobile browsing and mobile payments.
Mobile payment is by no means a new format, and the technology is much more developed in the Far East, so Google is hardly a pioneer. However, it has the power to bring the technology to the masses and quickly. So, if I were an online retailer, I’d be seriously considering how my website …